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The China Shopping Mall Development Index.....>

CHINA
CHINA: The China Shopping Mall Development Index (SMDI), which measures
sentiment among shopping mall operators and managers, dipped slightly in the
second quarter, the Ministry of Commerce said Thursday. The index stood at 64.8
in the second quarter, down 3.5 points from the first quarter. Ministry
spokesman Gao Feng said in a briefing that the drop was due to summer promotion
season not yet being fully implemented after the peak shopping season around the
New Year break has passed. The Shopping Mall Projection Index, which gauges
sentiment on the outlook for the segment, rose to 75.1, with 95% of shopping
mall owners projecting their revenue would rise in the period ahead. The
ministry also said the new report shows brands' willingness to open new shops in
shopping malls is strong. Due to greater investment in marketing and technical
applications, operational costs have continued to edge up. Gao said Chinese
shopping malls have maintained a good development momentum, with owners and
managers more confident in the sales outlook with the approach of the National
Day holiday break the first week of October and the year-end discounting season.

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