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UK shop prices declined again in April, although at a slower pace than in the previous month, Helen Dickinson, OBE, Chief Executive from the BRC said Wednesday. Prices for both food and non-food products fell in April, with food prices declining y/y for the first time since January 2017 as better discounts were on offer for previous season stocks than seen a year ago.

"Non-Food deflation continued, with retailers discounting goods, particularly on last season's stock as they made way for the latest products ahead of re-opening. However, some products, such as furniture saw prices generally rise due to the combination of high demand and disruption to global supply chains," Dickinson added.

Many retailers will not be able to maintain the low prices going forward, she said, due to cost pressures from Brexit, shipping, supply chain issues and global food and oil prices increases. The BRC-Nielsen shop price index improved to -1.3% in April, with food inflation ticking down to 0.6%, while non-food prices fell by 1.7%.

Source: BRC-Nielsen Shop Price Index