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REPEAT: MNI ANALYSIS: Japan Econ Makes Solid But Slow Q3 Start

--Repeating Story Published at 1829 JST (0929 GMT/0529 ET)
By Max Sato
     TOKYO (MNI) - Japan's economy started the July-September with a softer tone
after strong growth far above its potential in the previous quarter, staying on
a modest recovery track but facing uncertainty.
     Industrial production posted the first month-on-month drop in two months in
July, falling a seasonally adjusted 0.8% in what the government called a
"relatively small reaction" to the strong 2.2% rise in June, data released
Thursday showed.
     The government maintained its assessment that factory output "shows signs
of a pickup," noting it rose 4.7% on year, the ninth straight year-on-year
increase, and the level of the Index of Industrial Production stood at 101.5 in
July, above the 101.0 average in the first six months of the year.
     Real average household spending posted the first year-on-year drop in two
months, down 0.2% in July after a sharp 2.3% rise in June, but the government
maintained its view that spending is on a recovery trend, data released Tuesday
showed. The three-month moving average of May-July spending rose 0.7%, the
second straight rise after a gain of 0.2% in April-June, reflecting a gradual
increase in income.
     The core spending index, which excludes housing, motor vehicles and other
volatile items (close to private consumption patterns in GDP data) fell 0.3% on
month in July on a seasonally adjusted basis, the first month-on-month drop in
two months following +0.8% in June.
     "We had a slightly weaker start in the July-September quarter," said
Akiyoshi Takumori, chief economist at Sumitomo Mitsui Asset Management.
     "There are downside risks from weather patterns and it is uncertain how the
North Korean missile scare will affect tourism in Hokkaido," he said, referring
to the northern Japanese region over which Pyongyang, without warning, on
Tuesday launched a medium-range ballistic missile into the Pacific Ocean east of
Hokkaido.
     Based on its survey of factory operators, the Ministry of Economy, Trade
and Industry forecast that production would rise 6.0% on month in August before
falling 3.1% in September. Based on this projection, production in the
July-September quarter is estimated to rise 2.4% on quarter, which would be the
sixth straight quarterly increase after +2.1% in April-June.
     However, adjusting the upward bias in output plans, the METI projected
production would rise only 1.4% on month in August. On this assumption, the
level of production in September is likely to be flat or slightly lower than in
August, the METI said.
     This year, industrial production has been showing ups and downs on the
month, falling in the odd-number months (-2.1% in January, -1.9% in March, -3.6%
in May and -0.8% in July) while rising in the even-number months (+3.2% in
February, +4.0% in April and +2.2% in June).
     "This means the distortion in seasonal adjustments caused by the 2011
earthquake that hit northeastern Japan has not been smoothed out and it will
remain in the production statistics at least until the end of the year,"
Takumori said. "For now we also have to look at year-on-year changes to see the
trend."
     Mizuho Research Institute senior economist Hidenobu Tokuda said the economy
is likely to show that a modest recovery is continuing into the July-September
quarter, but at a slower pace than in the second quarter.
     Japan's economy for the April-June quarter posted high growth of 1.0% on
quarter, or an annualized 4.0%, as strong domestic demand -- led by consumption,
business investment and public investment -- offset what is seen as a temporary
slip in external demand.
     "Exports took a breather in April-June and are still doing so. For the
July-September period, growth will be led by domestic demand," Tokuda said.
     But Akihiko Suzuki, chief economist at Mitsubishi UFJ Research and
Consulting, is more cautious.
     "I disagree with the government's assessment that both exports and
production are picking up. I would say exports are peaking and production level
may decline from here," he said. "As for domestic demand, there is no particular
driver at this point."
     Suzuki said the government may be underestimating the risk of orders for
smartphone parts being scaled back should sales of the new iPhone model to be
released later this year turn out to be weaker than expected, as seen two years
ago.
     Cabinet Office officials have said telecommunications equipment exports are
likely to pick up toward the end of the year as demand for iPhone parts
increases, supporting Japanese exports to Asia.
     "Semiconductors are being used widely, not only in iPhones but also in
servers for big data and automobiles," Hideyuki Ibaragi, director of
macro-economic analysis at the Cabinet Office, told MNI. "We hear from the
semiconductor industry that business is booming like they've never seen before."
     Export volumes fell 0.4% on month in July, the second straight
month-on-month drop, after declining 0.6% in June, according to Cabinet Office
data. But Ibaragi noted that export volumes to Asia rose 0.7% in July, showing
that demand is picking up after a temporary dip.
     Retail sales rose 1.9% on year in July for the ninth straight year-on-year
rise, backed by strong demand for air conditioners amid high temperatures and
humidity during the month, METI data released Wednesday showed.
     Compared with the previous month, retail sales rose 1.1% in July on a
seasonally adjusted basis, the second consecutive rise and accelerating from the
gain of 0.2% in June. The three-month moving average of May-July sales fell 0.1%
after being flat in the April-June period.
     The Economy Watchers sentiment index for Japan's current economic climate
posted the first month-on-month drop in four months, down 0.3 point at 49.7 in
July on a seasonally adjusted basis after rising sharply by 1.4 points in June,
but the level remained relatively high in the current recovery phase.
     The slight drop in sentiment reflects the adverse effects of chronic labor
shortages and weather factors. Heavy rainfalls and flooding in southern Japan in
early July caused casualties and long-lasting damage while heat waves made
consumers wary of buying fresh food for fear of food poisoning. On the other
hand, high temperatures boosted demand for air conditioners.
     Erratic weather patterns are likely to affect confidence, Cabinet Office
director of regional economies Masahiko Tsutsumi, who oversees the compilation
of the monthly Economy Watchers' Survey, told MNI.
     "In August, a long stretch of rainy days might have pushed down retail
sales and spending on leisure. There were high expectations that heat waves
would boost sales of air conditioners, but sentiment among consumer electronics
retail stores rose in May, fell in June and rose again in July," Tsutsumi said.
"After high sales in July, we may see slower demand in August."
     The results of the August Watchers' Survey are due on Sept. 8.
--MNI Tokyo Bureau; tel: +81 90-4670-5309; email: max.sato@marketnews.com

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