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Aussie Wine Imports To Resume Soon - Herald

CHINA PRESS

Chinese wine industry insiders are planning trips to Australia in H1 this year on the expectation wine imports from Down Under will resume soon, according to the 21st Century Herald. Should imports be restarted, Australia’s absence from the market due to China's trade restrictions has led to increased market share for other new world wines, and therefore stiff competition can be expected, according to the paper. Domestic wines have grown in recent years, supported by Beijing’s rural revitalisation initiatives. Exporters will also need to adapt to a change in consumer tastes and consumption habits that have evolved lately. It is expected Australia-China business exchanges will take place at this month's Boao Forum for Asia.

MNI Beijing Bureau | lewis.porylo@marketnews.com
MNI Beijing Bureau | lewis.porylo@marketnews.com

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